Awaken Your Cafe Dream

Refreshed Franchise Collateral

headmark partnered with Foodco to revitalise their Muffin Break and Jamaica Blue franchise booklets, ensuring they seamlessly aligned with each brand's updated identity guidelines. Working closely with the Foodco team, we:

• Refined the Layout: Crafted a clean, modern structure for improved readability and flow.

• Elevated the Copy: Rewrote content to capture each brand's distinctive, refreshed tone of voice.

• Enhanced the Design: Incorporated contemporary visuals and cohesive elements to reinforce brand consistency.

The outcome? A set of franchise booklets that are not only visually compelling but also more engaging and user-friendly. These materials better represent the brands’ evolution and provide potential franchisees with all the information they need.

Scroll down to explore the transformation!